THE MOST
DESIRABLE
BLANK APPAREL.
Based on your favorite brands' silhouettes.
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12 PIECES · 3 FITS
THE THREE FITS
THE FITS
SAME PIECE.
THREE SILHOUETTES.
BUILT TO
OUTLAST
EVERYTHING.
The silhouette of your favorite brands — none of the logo. We reverse-engineer the cuts that made Chrome Hearts, Margiela, and Fear of God iconic, then build them in US-grown cotton at weights they won't touch.
No graphics. No branding. Just the cut, the weight, and the construction — made in Downtown Los Angeles for the people who know what they're actually buying.
THE STANDARD
2018
Established
Downtown Los Angeles, California
2.5M+
Items Produced
And counting
480gsm
Fleece weight
Up to 520gsm on select pieces
100%
US-Grown Cotton
Pima & French Terry
12 PIECES. 3 FITS. ONE STANDARD.